Introduction
Value Mapping is a second-generation performance management solution that will
integrate the performance measurement and continuous improvement activities of
an organisation as part of the process of value creation.
The approach
helps to assess the utility of intangible and tangible value drivers and will
assist the process of reputation management and communication with stakeholders
of organisations.
As well as identifying the most important stakeholder
needs and using these to develop an integrated strategy, the approach places
great emphasis on the effective communication of the activities and assets that
create value, and the measurement of their performance.
There is a great
need for organisations, public and private, to report more effectively on the
creation of value for their stakeholders. Value Mapping is an approach that can
drive and help structure the reporting of value to all those with an interest in
the success of the organisation.
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